About SunLines

1. WE WORK TOGETHER FAIRLY
We develop tourism in cooperation with other players in our region and in our sector. Together, we can better shape the future of society and tourism. We want our region to be a good place to live and visit now and in the future, so we make decisions that are sustainable for future generations. We will treat everyone with respect and fairness, and will only trade fairly and honestly.
2. WE TAKE CARE OF NATURE
We protect the environment, landscapes and biodiversity in our area. Our activities do not exceed the carrying capacity of nature, but contribute to safeguarding opportunities for a good life and a clean environment in our area. We also ensure the welfare and dignified treatment of our animals.
3. RESPECT CULTURAL HERITAGE
We cherish the cultural heritage of our region. Our aim is to present, revitalise, maintain and strengthen culture in a genuine and respectful way. We also understand that cultures have always evolved by interacting and learning from each other.
4. PROMOTE PROSPERITY, HUMAN RIGHTS AND EQUALITY
We treat our employees, our guests and the residents of our region with equality and respect, regardless of their background. We take people's specific needs into account in our activities. We train, guide and encourage our staff to act responsibly.
5. WE FAVOUR LOCAL
We support our region's products, services and businesses, and our aim is to employ local people. We favour food made from Finnish ingredients. We involve residents and businesses in matters that affect them.
6. WE FOCUS ON SAFETY AND QUALITY
We ensure the safety of local residents, our staff and our guests, as well as compliance with the law and government regulations. By developing our services and products with quality in mind, we create the conditions for the continuity of our own operations.
7. WE TAKE CLIMATE IMPACTS INTO ACCOUNT
We are making good choices for the climate and reducing our carbon footprint. We monitor the environmental impact of tourism, and through active measurement, we aim for more efficient use of energy and resources.
8. WE COMMUNICATE OPENLY
In our region, we are boldly communicating responsible tourism actions, future plans and visions. We want Finland's sustainable tourism to be known around the world. We openly share our successes, but also our challenges.
9. CONTINUOUSLY DEVELOP OUR BUSINESS
We are ready to renew our services and products to ensure that there is enough demand for them in the future. Sound finances and ethical business practices provide the basis for sustainable development.
10. WE ARE COMMITTED TO THE PRINCIPLES OF SUSTAINABLE TOURISM
We will take an active role in promoting sustainable tourism and implementing these sustainable tourism principles. We will draw up an action plan for sustainable tourism, which we will follow in an increasingly systematic way in the future. We are committed to the measures and want to learn more in the future.